Since its start, Diesel has used “For Successful Living” as a slogan for the brand’s DNA. Through a long and storied history of strong, ironic and playful campaigns, Diesel has become a leader in advertising as well as in fashion. Where the world zigged, Diesel zagged, and in the 35 years since its founding, the brand still embraces the same ethos.

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Get Layered Up

Explore the new sweatshirts and sweaters of the Fall 2021 collection: a rang of varsity-inspired designs and ultra-soft blends, ready to be your new e...

Shop Leather Jackets

Our latest leather jackets are the perfect staple piece for your Fall wardrobe. Discover new styles and timeless Diesel silhouettes. Stop by and shop.

New Logo Sneakers

Discover the latest takes on our Tyche running sneakers and our sportswear inspired Ukiyo. The latest sneaker release will add a distinctive Diesel to...

New for Winter ’21

Discover the latest denim styles in new washes and silhouettes for Winter ’21, signature fits finished with refined detailing and a modern twist. Stop...

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